San Mateo Consolidated Fire Department

Board Report

This report now emphasizes month-by-month compliance trends, with separate tracking for webpage accessibility issues and PDFs requiring remediation. The monthly reports provided show a stable website baseline and a steadily growing PDF remediation backlog.

Website Engagement & Community Reach

Analytics based on Google Analytics engagement and traffic reporting for June 2025 through June 2026.

46s average engagement time
Total users
44,350
Unique users who visited the website.
New users
43,497
First-time visitors during the reporting period.
Page views
113,879
Total views across all webpages.
Average engagement time
46s
Average time users actively engaged.
Engaged sessions / active user
0.61
Average engaged sessions per active user.
Returning users
6,103
Users who returned during the period.
Document downloads
890
Files downloaded from the website.
Outbound clicks
980
Website clicks to external or linked content.

Summary: The website served 44,350 users and generated 113,879 page views during the reporting period. Visitors primarily used the website for public information, recruitment, transparency, and service access.

Interaction: The site also facilitated 890 document downloads, 980 clicks, 41 email clicks, and 36 telephone clicks, showing that residents used the website to take action, not just browse.

Traffic Sources

How visitors found the website.

Organic Search: 32.1%
Channel group Users Share Avg. engagement time
Direct26,12058.9%26s
Organic Search14,22932.1%1m 15s
Referral3,4047.7%1m 29s
Organic Social5811.3%10s
Unassigned620.1%8s
AI Assistant120.03%43s
Organic Video1<0.01%0s

Interpretation: Direct traffic made up the largest share of users, while organic search accounted for nearly one-third of visits, indicating strong visibility in search results and continued public familiarity with the Department website.

Note: Referral traffic showed the longest average engagement time, suggesting visitors arriving from partner or reference sites were highly interested in the content they found.

Top Visited Pages

Most viewed pages and resources across the reporting period.

Homepage leads with 16,344 views
Rank Page Views
1Homepage16,344
2San Mateo Consolidated Fire Department12,531
3Contact Us3,914
4CERT3,196
5Human Resources2,954
6Join the Fire Service2,908
7Documents, Forms & Policies2,536
8Command Staff2,494
9Board Meeting2,446
10Administration2,173

Public interest: The most visited pages show sustained interest in public information, recruitment, CERT, administrative contacts, and Board-related content.

Community use: High traffic to Documents & Policies, Board Meeting, and Human Resources pages indicates the website is serving both transparency and employment-related needs.

Device Mix

Active users by platform and device category.

Desktop dominates usage
Platform / device
Web / desktop
Approximately 34K active users.
Platform / device
Web / mobile
Approximately 10K active users.
Platform / device
Web / tablet
287 active users.
Platform / device
Web / smart TV
14 active users.

Interpretation: Desktop use remained the dominant access method, but more than ten thousand users still accessed the site from mobile devices, reinforcing the importance of responsive design and mobile-friendly page layouts.

Engagement Narrative

What the interaction data says about public use of the site.

Metric Value Meaning
Average engagement time per active user46sTypical time users actively interacted with content.
Engaged sessions per active user0.61Average number of engaged sessions per active user.
File downloads890Documents used by the public for forms, policies, and reports.
Mailto clicks41Direct email contact initiated from the website.
Tel clicks36Direct telephone contact initiated from the website.

June 2026 snapshot, separated into webpage accessibility issues and PDF remediation workload.

0 webpage accessibility issues
Average webpages scanned
238
Average across the available monthly reports.
Average webpage accessibility issues
0.5
Average webpages needing remediation per month.
Average PDFs needing remediation
402
Average monthly PDF remediation backlog.
Current month PDFs
417
June 2026 total PDFs needing remediation.

Month-by-Month Compliance Breakdown

Available reports from July 2025 through June 2026.

Month Webpages scanned Webpage accessibility issues PDFs needing remediation
July 20252190388
August 20252190388
September 20252220393
November 20252211393
December 20252300396
January 20262272401
February 20262543407
March 20262580414
April 20262580414
May 20262551414
June 20262600417

Webpage accessibility: Most months reported zero webpage accessibility issues; the few exceptions were limited to one to three pages and were addressed as part of ongoing remediation work.

PDF remediation: The PDF backlog increased gradually from 388 to 417 across the available reports, indicating an expanding document inventory rather than isolated monthly spikes.

PDF Remediation Trend

Monthly progression of PDFs requiring remediation.

Average: 402 PDFs
July 2025
388
August 2025
388
September 2025
393
November 2025
393
December 2025
396
January 2026
401
February 2026
407
March 2026
414
April 2026
414
May 2026
414
June 2026
417

Context: The PDF remediation total increased gradually from 388 to 417 across the reporting period. This reflects the continuing addition of public documents into the accessibility workflow rather than a sudden compliance event.

Webpage Accessibility Findings by Month

Specific webpage issues identified in each reporting period, with resolution status. Note: this does not include PDF accessibility.

All webpage issues resolved
Reporting Month Webpages Requiring Remediation Affected Webpage(s) Issues Identified Status
July 20250No accessibility issues identified✅ Fully Compliant
August 20250No accessibility issues identified✅ Fully Compliant
September 20250No accessibility issues identified✅ Fully Compliant
November 20251Contact UsColor contrast; heading elements do not contain content✅ Resolved
December 20250No accessibility issues identified✅ Fully Compliant
January 20262Larry Powell; Gina LatimerloColor contrast (6); ARIA role hierarchy issue (1)✅ Resolved
February 20263Board Meeting (3 pages)Color contrast (14); ARIA role hierarchy issues (3)✅ Resolved
March 20260No accessibility issues identified✅ Fully Compliant
April 20260No accessibility issues identified✅ Fully Compliant
May 20261Fire Board MembersColor contrast (65)✅ Resolved
June 20260No accessibility issues identified✅ Fully Compliant

Accessibility findings: The most common issue was color contrast. Heading-structure and ARIA-role issues appeared only occasionally and were corrected in later scans.

Outcome: Every webpage issue identified in the monthly reports was marked as resolved in a subsequent reporting period, while most months reported no webpage accessibility issues at all.

Compliance Notes

Key items observed in the monthly reports.

Item Current Status
June 2026 webpages scanned260
June 2026 webpage accessibility issues0
Current PDFs needing remediation417
Average webpages scanned across available reports238
Average webpage accessibility issues across available reports0.5
Average PDFs needing remediation across available reports402

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